The Maybelline Superstay lipcolour is a long-wearing lipstick with conditioning balm that promises 16 hours of wear. This product retails for about $10 CAD, I got it on sale for about $5. The Maybelline website describes this as "flexible formula moves with your lips for no caking or flaking, Ultra-conditioning, refillable balm seals in softness for all-day comfort, Golden Shimmer Balm refillable topcoat available for extra dazzle on any color." I have this in the colour Petal, #700. It was the only light pink they had. I think it would be awesome to have a lip product in a pretty shade that does not wear away over time, that you don't have to re-apply throughout the day. That is what Maybelline was going for with this product, and it's a good try, but it just doesn't deliver.
First applied. Pretty pale pink colour. You can see the subtle shimmer in it.
My main complaint with this product is that it is very drying on your lips. I would not want to wear this for 16 hours. I wore this product on two occasions, to test out it's staying power before I wrote this review. The first time, my lips were bare, did not apply anything to them in terms of a conditioner or anything, they were pretty dry, but I found the lipcolour stayed on better as it seeps into your lines of your lips, which was not a pretty look, but the colour stayed longer that way!. The second time, I moisturized and it wore away much faster (pictures above are with moisturized lips), but my lips didn't feel awful wearing it. I have a hard time with lipstick, as I am a compulsive smacker and nothing stays on, but I don't have a problem with re-applying, however it would be nice not to have to. Think of all the lipstick that we eat every year! crazy stuff.
I like the concept of this product, but it just didn't work for me. I would not re-purchase. Have you tried this?