Review: Maybelline Eraser Dark Circles Concealer

Today review is Maybelline's Instant Age Rewind Eraser Dark Circles Concealer...that's a long name! I picked this up recently at Shoppers Drug Mart for $13.99 CAD (ouch I know! It was on sale for $8 at one point and I passed on it thinking this was too gimmicky then I caved a few weeks later and really wanted it, what can you do?). This product is a treatment concealer with Gogi Berry + Haloxyl which is supposed to instantly erase dark circles and fine lines and visibly diminish puffiness. I would love to see them "erase fine lines" I don't think that is possible, maybe on a photoshopped Christy Turlington, but not in real life.

Maybelline's Eraser Dark Circles comes in 5 shades: fair, light, medium, a neutralizer and brightener. I picked up light, I would of picked up fair (since I am pale) but I haven't been able to find that colour in stock in drugstores in Canada. Light is a decent match for my skin I think. The packaging is a lot smaller than I expected it to be, it has 0.2 fl oz/6ml (to compare the Garnier Eye Roller has 15ml). To get the product out you have to turn the collar of the applicator in the direction of the arrows until the product appears. When I first used this, it took 10 or so turns before the product became visible, I thought I had broken it. I noticed straight away that this concealer isn't at all creamy, it's actually quite dry (not great for under the eyes) but still thin. It sets very quickly and does not move, that way you can layer it or build it if you want.

The applicator is what I thought I would hate in this product, but it works out it's my favourite part about it! Everyone is talking about how the sponge is not very sanitary, and I had the same concerns. The applicator is "protected with an anti-microbial system" and you are not meant to wash it, instead use a dry tissue. The sponge up close looks pretty disgusting I must admit and the product stays soaked in there. However, it's super soft on your skin, no matter how much you press it on your skin, it never hurts or feels bothersome. I take the sponge, spreading the product under my eyes on clean skin and then tap it in with my fingers.

The Eraser Dark Circles is supposed to replace the Maybelline Age Rewind Double Face Protector (now discontinued) which had two sides a highlight and concealer (now you have to buy two products). As you can tell from the swatch above in my comparison, the Maybelline Eraser looks much drier than the other two, this is straight out of the tube, no blending or anything. I prefer a more hydrating undereye concealer.

I think the coverage of this product is light-medium, if you have extreme dark circles, the packaging suggests to apply the neutralizer shade underneath the concealer shade. If I manage to find this on sale again I might pick up the neutralizer and give that a go in conjunction with this. There is a foundation in this range too, but I think I will pass. The Eraser concealer is an okay product, would work pretty well for those with minor-moderate dark circles, if you have super dark circles this will not do much besides brightening. I do like this product, but my go-to concealer is still Bobbi Brown's corrector and concealer, it feels creamy, moisturizing and cancels much better.

Have you tried Maybelline's Eraser concealer?